Chapter 3 – Strategic Initiatives for implementing Competitive Advantages Strategies initiatives - Organizations can undertake high-profile strategic initiatives including; Supply chain management (SCM) Customers relationship management (CRM) Business process re engineering (BPR) Enterprise resources planning (ERP) Supply Chain Management (SCM) - It involves the management of information flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability - Four basic components of supply chain management include; o Supply chain strategy – strategy for managing all resources to meet customers demand o Supply chain partner – partners throughout the supply chain that deliver finished products, raw materials and services o Supply chain operation – schedule for production activities o Supply chain logistics – product delivery process -
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